Inspiration awaits! Meet your Brideside stylist today. Sign up.
Rack of wedding dresses for Brideside Boston Bridal Salon

Hey, Boston Brides!

Retreat to bridal bliss at our Newbury Street location! Shop bridal gowns by Ellera, Jenny by Jenny Yoo, Madison James & Allure Couture.

Looking for bridesmaid dresses? Click here
Rack of wedding dresses for Brideside Boston Bridal Salon
Brideside Bride
81 Newbury Street
Boston, MA 02116


Mon-Tues: Closed
Wed-Fri: 11am - 7pm ET
Sat-Sun: 10am - 6pm ET
Appointments preferred.
frequently asked questions
Where is your Boston wedding dress shop located?
Find our Boston bridal salon at 81 Newbury St Floor 2.
Is there a fee for bridal gown appointments? 

We do not charge for bridal gown appointments! However, to ensure our cancellation  policy is upheld, we require a credit card to book any appointment. To best serve our  brides and our staff, we require a minimum 48-hour notice to cancel or change any  appointment. Cancellations on short notice prohibit other brides from being able to fill  that timeslot. "No shows" or canceling without 48-hour notice will result in being  charged a $35 cancellation fee. 

To cancel or reschedule your appointment please use the link in your confirmation  email, call or text (617) 841-7730, or email

You must provide a valid email and phone number for correspondence. Your  appointment is confirmed once you get an email confirmation.

How much are your Boston wedding dresses?
Most bridal gowns are priced around $2000, ranging from $1500-2500. Our collection  features a rotating collection of wedding dresses from well-known designers like ​Jenny  by Jenny Yoo, Allure Couture, Madison James, plus our own Brideside Exclusive  Collection, Ellera--Only available at Brideside. ​We also carry bridal accessories from  Untamed Petals!
What wedding dress sizes do you carry?
Bridal gowns are available to try on in sizes 4-26 and available to order in 0-30. We’re  constantly adding new sizes to our collection. Our goal is to carry the right fit and style  for every bride that visits our bridal salon in Boston! 
What should I bring to my Boston bridal salon appointment?
We recommend wearing undergarments in nude colors and a strapless or sticky bra.  These will help you get a good sense of what your wedding dress will look like on your  big day. If you already know what shoes or accessories you’ll be wearing, bring them with  you! You can see how each dress pairs with the style and heel height of your shoes, and  accessories will tie it all together. We also have a great selection of accessories in the  Boston showroom that you can use to get the full picture.
Who should I bring to my bridal appointment?
It’s up to you! You may want to invite loved ones who get your style and can help you  narrow in on the perfect look. We’re excited to host your crew and toast to your big day.  Some brides prefer to shop solo and we love that too. However you choose to shop, your  stylist will help you into and out of dresses, take photos and videos, put on your  pump-up playlist, and help you find the perfect wedding dress. 
How should I prepare for my wedding dress appointment?
Find inspiration! You can browse bridal magazines, blogs, Pinterest or the ​@brideside  instagram account to get a feel for what you like. During a first appointment, some  brides know exactly what they want when they visit us, and others are pleasantly  surprised by the gowns they gravitate toward. Keep a budget range in mind for your  dress, accessories and alterations; it can be helpful when making decisions. 
What happens when I find the one?
We celebrate!! At our wedding dress shop in Boston, all gowns are made-to-order,  meaning the designer creates your dress especially for your big day. Once you’re ready  to order, we’ll take your measurements to find the size that works best for you. A 50%  deposit is due upfront; the remainder is payable when your dress arrives.
When should I order my wedding dress in Boston?
As soon as you find your dress! Once ordered, it can take anywhere from 12–20 weeks for  your wedding dress to arrive. You’ll want to allot another 8–12 weeks for alterations. We  suggest ordering your gown no later than 9 months before your wedding. Are you In a  hurry? Some wedding dresses can be rush shipped in as little as 8–10 weeks. Let us know  if you’re on a tight deadline right away so we can find your perfect gown ASAP!
Shop for bridesmaid dresses by Alfred Angelo, Jenny Yoo and more. Get help from personal stylist and try on bridesmaid dresses at home. Shop with confidence.
320 W. Ohio Street, 3rd Floor
Chicago, Illinois
United State